Threshold Consulting helps owner-operated home service businesses find where calls, quotes and customers slip away and fix the biggest leak first.
The numbers from across the industry point the same way:
Sources: Invoca, Apr 2023 · Invoca, May 2024 · Jobber 2026 Home Service Trends Report, survey of 1,050 owners, Dec 2025.
The usual answer is to buy more leads. But if calls go unanswered and quotes sit untouched, more leads just cost more. The leak is rarely dramatic. It's an after-hours call that rings out, or a replacement estimate nobody has touched since day three. Find those first. It often costs less than a new ad budget.
Want to know which of these is costing your shop the most?
Find My Revenue Leak →I've built a real estate business and sales processes and teams for service businesses.
The same story kept showing up: an owner works harder every year, buys more leads, and the numbers barely move. Nobody had put a dollar figure on where the money was going.
Threshold was built to fix that. We diagnose before we recommend anything, fix the biggest leak first, and build the fix with your team so it keeps working after we step back. Everything gets a number attached, so you can hold us to it.
A straight conversation with our team about your numbers. Not a pitch deck.
Book My Revenue Leak Call →Sound like your shop? Thirty minutes on the phone gets you a straight answer.
Book a Free Call →Here's how small improvements in your call-to-job process can affect revenue.
Example shop: book 43 calls out of 100 instead of 38. Nothing else changes, and revenue goes up $99,000 a year. That is revenue, not profit. The calls, close rate and job size are example inputs, not benchmarks. For a check, ServiceTitan estimates a 5-point gain at about $100,000 a year for shops with 5 to 14 techs (Oct 2022).
Behind those four numbers are eight levers. The audit scores the first seven. Recruiting is the capacity behind them all. We fix the biggest one first.
Bring what you know. We'll identify where to look first and estimate the opportunity when the numbers support it. Free · 30 minutes · No prep required.
Book My Free Call →We don't sell a fix before the problem is proven. It starts with a free call, and the audit is where the real work happens.
A 30-minute conversation about your numbers and your symptoms. You'll leave knowing where revenue is most likely slipping. If an audit makes sense, you'll hear the price on the call. If it doesn't, we'll say so.
We pull your real numbers: calls, booking rate, close rate by tech, average job by type, memberships and old estimates. Then we score every lever and find the one costing you the most.
Uses the example shop above: 6,000 calls a year, 60% sold, $550 average job, plus a 45% gross margin. A real audit uses your numbers. A dash means no data yet.
Most owners finish the audit knowing what to fix and with no hours left to fix it. So we build it with your team: the booking scripts, the estimate follow-up, the scoreboard. We start with the biggest leak and measure it against your starting numbers. The audit is yours either way.
Every engagement is a flat fee, quoted on the call. No long-term contracts on the audit, no percentage of your revenue, no per-lead fees. You hear the price once. Then it's your call.
Step 1 is free. Start there.
Book My Free Call →Two rules we hold ourselves to, even when they cost us a sale.
A consultant who recommends a solution before seeing your numbers is selling inventory. We put a dollar figure on the problem first, then fix one thing at a time and measure it.
We show you where money is slipping through and what to fix first. We check the numbers behind each recommendation with you, then prioritize the work by likely impact, effort, and speed to results.
You can get a long way on your own before talking to anyone. Both are free, and both run on the same benchmarks the audit uses.
Enter a few numbers from your business to see potential revenue gaps and where to investigate first. If you don't track your booking rate, the Snapshot uses a stated assumption to show a starting scenario.
Run the free Snapshot →The handful of numbers a home service owner should know cold, what "good" looks like for each, and the back-of-napkin math to check your own shop this week.
Read the field guide →You'll leave the call knowing where your revenue is most likely escaping and whether a full diagnostic is worth the money. If it is, you'll hear the price on the call. Then it's your call.